SkiBig3 Banff Marketing & FAM Coordinator Canadian Rockies

   				
SkiBig3
Banff, AB

Job details
Seasonal | Full-time
5 hours ago
Benefits
Casual dress
Store discount
Skills
Blogging
Google Suite
Customer communication
Google Docs
Customer service
Project coordination
Event management experience
Schedule management
Content creation
Digital marketing
Program coordination
Customer service orientation
Public relations
Guest services
Marketing experience
Communication skills
Time management
Full job description
SkiBig3 is about connecting visitors from around the globe with every aspect of an authentic Canadian winter experience. Grounded by our deep roots in the Canadian Rockies, the experiences we represent are exciting, adventurous, unique, and unforgettable.

Respect for our mountain environment, collaboration with a diverse community of partners, and a passion for sharing Banff National Park are at the heart of everything we do.

SkiBig3 is currently recruiting for a Seasonal Marketing & FAM Coordinator to join our team from October 2026 through April 15, 2027.

Reporting to the Director of Marketing, the Marketing & FAM Coordinator supports the planning, coordination, and execution of media, travel trade (B2B), and influencer familiarization trips (FAMs), ensuring every visit is seamless, well-organized, and delivers an exceptional guest experience. This role carries ownership of FAM program logistics, partner coordination, itinerary management, reporting, and stakeholder communications from planning through post-visit follow-up. In addition to FAM coordination, the position provides support across a variety of marketing initiatives, campaigns, events, content, and communications projects throughout the season.

This position is based on a Monday-Friday schedule, with occasional evening and weekend commitments required to support visiting media, influencers, travel trade partners, and special events.

Organizational Relationships:

SkiBig3 Departments, Banff Sunshine Village, Lake Louise Ski Resort, Mt. Norquay, Banff & Lake Louise Tourism, hotels, activity providers, restaurants, travel trade partners, media representatives, influencers, and other SkiBig3 stakeholders.

Duties & Responsibilities Include:

Maintain and manage the SkiBig3 FAM calendar, ensuring all information remains accurate and up to date.
Own the coordination and execution of media, travel trade, and influencer familiarization trips from planning through post-visit follow-up.
Liaise with resort partners, hotels, activity providers, restaurants, Banff & Lake Louise Tourism, and other stakeholders to build and coordinate comprehensive FAM itineraries.
Act as the primary point of contact for visiting media, influencers, and travel trade partners before, during, and after their visits.
Manage trip logistics, bookings, scheduling, confirmations, and itinerary updates.
Resolve operational issues and accommodate last-minute changes professionally and efficiently.
Maintain ongoing communication and relationships with media contacts, influencers, travel trade partners, and stakeholders.
Track media coverage, influencer content, and social media activity, and assist with reporting and performance summaries.
Assist with blog writing, website updates, and publishing of digital content.
Maintain the events calendar on the SkiBig3 website.
Support marketing campaigns, events, communications initiatives, and seasonal marketing projects.
Assist with creative, digital, social media, content, public relations, and promotional initiatives based on departmental needs and individual strengths.
Provide administrative and project support to the Marketing and Sales teams, including project coordination, content updates, stakeholder requests, and other duties as assigned.
Maintain accurate records, documentation, project timelines, and reporting across assigned programs and initiatives.
Skills & Experience Required:

Organized, efficient, responsible, and highly detail-oriented.
Excellent written and verbal communication skills
Previous experience coordinating events, trips, functions, or projects.
Strong customer service and relationship-building abilities.
Experience writing blogs, social media content, emails, or other customer-facing communications.
Strong organizational and time-management skills with the ability to manage multiple priorities simultaneously.
Proficiency with Microsoft Office or Google Workspace, including Word, Excel, PowerPoint, Docs, and Sheets.
Comfortable communicating and building relationships with industry partners, stakeholders, and guests.
Ability to work independently while maintaining strong collaboration with team members.
Strong ownership mindset with the ability to manage projects, communications, and priorities independently while being accountable for outcomes.
Proven ability to problem-solve under pressure and adapt quickly to changing priorities.
Positive, proactive, and service-focused attitude.
Strong documentation, organization, and project management skills.
Passion for learning and contributing across multiple marketing disciplines.
Experience in tourism, hospitality, travel, or destination marketing environments is considered an asset.
Experience with Canva is considered an asset.
Experience or interest in digital marketing, social media, content creation, communications, public relations, creative/design, or performance marketing is considered an asset.
Passion for skiing, snowboarding, mountain culture, or tourism is considered an asset.
Intermediate skiing or snowboarding ability is considered an asset but is not required.
Comfortable working flexible hours, including occasional evenings and weekends to support FAM visits, events, and partner activities.
Other Requirements:

Legally entitled to work in Canada.
Candidates currently residing in the Bow Valley will be given preference.
Diversity – equity – inclusion. These are not just words to us; they are principles that guide decision-making throughout our business. How we build our teams, cultivate leaders, and create a workplace where employees feel comfortable bringing their most authentic selves to work each day.

We're working to eliminate barriers for applicants and team members from equity-deserving groups. If you need any accommodations during the hiring & interview process, please email our Manager of People Operations (sonya@skibig3.com) to enquire.

If you are the perfect fit for the above-mentioned position, please submit your resume and cover letter to employment@skibig3.com and tell us why.

We thank all applicants; only those selected for an interview will be contacted.

Pay: $21.50 per hour

Expected hours: No more than 37.5 per week

Benefits:

Casual dress
Store discount
Work Location: In person

Popular in Canada's National Parks



Banff is a town located within Banff National Park in Alberta, Canada, known for its stunning mountain scenery and outdoor recreational opportunities. If you're considering working in Banff, here are a few things to keep in mind:

Banff, Alberta's Tourism Employment Industry

Banff heavily relies on tourism, and many job opportunities are linked to the hospitality and service sectors. Hotels, restaurants, shops, and outdoor activity providers often hire seasonal staff, especially during peak tourist seasons.

Banff Alberta's Seasonal Employment

Many positions in Banff are seasonal, with higher demand during the summer and winter months when tourists visit for outdoor activities, skiing, and sightseeing.

Banff National Park's Employmment Accommodations

The town is relatively small, and housing can be competitive. It's a good idea to secure accommodation before arriving, especially during peak seasons.

Canadian Work Permits

If you're not a Canadian citizen or permanent resident, you may need a work permit to legally work in Banff. Ensure you have the necessary documentation before seeking employment.

Banff, Alberta's Outdoor Lifestyle

Banff is a haven for outdoor enthusiasts. If you enjoy activities such as hiking, skiing, or mountain biking, you'll find plenty of opportunities to indulge in your favorite pastimes.

Jobs in the Community of Banff, Alberta

The town has a close-knit community, and living in Banff offers a unique experience. If you enjoy a small-town atmosphere and connecting with like-minded individuals, it can be a rewarding place to live and work.

Transportation in and Around Banff, Alberta

Banff is well-connected by road, and public transportation options are available. However, having a vehicle might be convenient, especially if you plan to explore the surrounding areas.

Before making any decisions, research specific Banff job opportunities, seasonal Tourism trends, and accommodation options. The lifestyle and activities that Banff offers are terrific, but considering all employment and lifestyle changes will ensure it aligns with your job preferences and interests.



Job Opportunities in Banff National Park


1. Parks Canada Jobs

  • Park Wardens - Law enforcement, wildlife protection, and visitor safety.
  • Interpretive Guides - Lead educational programs, hikes, and wildlife tours.
  • Visitor Services Attendants - Work at visitor centers, providing information.
  • Conservation Officers & Ecologists - Protect and manage the park's environment.
  • Maintenance Workers - Trail upkeep, infrastructure repairs, and facility maintenance.

2. Hospitality & Tourism Jobs

  • Banff Hotel & Lodge Staff - Front desk, housekeeping, concierges, and management.
  • Restaurant & Cafe Workers - Servers, bartenders, cooks, and baristas.
  • Tour Guides - Leading sightseeing, historical, or adventure tours.
  • Retail & Gift Shop Staff - Working in souvenir shops and outdoor gear stores.

3. Outdoor Adventure & Recreation Jobs

  • Rafting & Kayaking Guides - Leading groups on rivers.
  • Ski Resort Staff - Ski instructors, lift operators, and patrol.
  • Hiking & Backcountry Guides - Leading hiking and backcountry trips.
  • Wildlife & Photography Tour Guides - Helping visitors spot wildlife.
  • Equipment Rental Staff - Assisting visitors with gear and rentals.

4. Transportation & Support Services

  • Banff Shuttle & Tour Bus Drivers - Driving visitors between attractions.
  • Equipment Technicians & Mechanics - Maintaining rental equipment.
  • Parking & Traffic Control Staff - Managing visitor areas.

5. Research & Education

  • Banff Wildlife Biologists & Ecologists - Studying and preserving the ecosystem.
  • Research Assistants - Assisting in environmental studies.
  • Environmental Educators - Teaching conservation programs.

6. Volunteer & Seasonal Jobs

  • Banff Trail Maintenance Volunteers - Assisting in maintaining hiking trails.
  • Event Coordinators - Working at events and festivals.
  • Student & Internship Programs - Seasonal jobs with Parks Canada and tourism companies.